Technology Licensing/Acquisition

Often, a product line can be greatly enhanced by adding licensed products to the mix. This can set a product apart from competition and represent a considerable competitive advantage, especially when targeting a well defined niche market. GGE identifies needed technologies and helps to identify ideal niche markets for each solution. Sterling Engine technologies, thermal insulation materials, photovoltaic films and other energy producing or energy conservation solutions are ideal candidates for cross-licensing opportunities.

Product Development

GGE assists product developers to define their product with its intended niche in mind prior to launch. Definition includes positioning, pricing, and features.

Plan Development

Once product features and pricing have been determined GGE produces a 5-year businessmodel to guide the development of an executable action plan.

Product Launch

GGE is experienced with product launches. Our recommended methods allow our clients to introduce new products and services with a high degree of impact. PR, white papers, advertising, web marketing and other techniques are employed with the intent of creating high visibility in the market.

Cross-Marketing

Sometimes the addition of a third party product is as beneficial to your product line as your product is to theirs. In these cases cross-licensing benefits both parties. GGE actively looks for these opportunities during its due diligence process.

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